Tech
6 AI Image to Video Tools for Ads and Marketing
Static visuals still play an important role in digital marketing, but audiences today expect more movement, emotion, and storytelling. Whether it’s a social media ad, a product launch, or a brand awareness campaign, videos consistently outperform images in engagement, retention, and conversions.
The challenge is that creating video content traditionally requires time, technical skills, and production resources. This is where AI image to video tools step in. These platforms allow marketers to convert still images into compelling video assets in minutes, without filming, complex editing, or heavy budgets.
Below are six AI image to video tools shaping how ads and marketing videos are created today, starting with invideo.
1. Invideo
Invideo is designed for marketers who want to transform visuals into motion without turning the process into a production-heavy task. It focuses on speed, simplicity, and everyday marketing use cases.
At its core, invideo allows you to upload any image and turn it into a video in seconds. A single product photo, lifestyle image, or campaign visual can be animated, sequenced, and enhanced into a complete video asset. This makes it especially useful for ads, landing pages, and social media content where attention spans are short.
Turning Images Into Marketing Videos
Using invideo’s AI image to video capability, marketers can convert still visuals into short, engaging clips without relying on traditional production workflows. Instead of planning shoots or coordinating multiple resources, teams can work directly with the images they already have.
This approach works particularly well for product ads created from catalog images, brand storytelling built from lifestyle photography, and social media creatives that require frequent updates.
Built for Speed and Scale
Invideo fits naturally into modern marketing workflows where content needs to be produced consistently. It supports rapid experimentation, making it easier to test multiple ad variations or messaging angles using the same set of visuals.
For many teams, it functions as an AI video creator app that bridges the gap between static images and motion-based storytelling, helping brands adopt a video-first mindset without increasing complexity.
2. Pictory
Pictory is commonly used by marketers who want to repurpose existing content into video. While it’s often associated with text-based workflows, it also supports image-driven video creation for marketing use cases.
Image-Based Video Creation
Pictory enables users to combine images into structured video sequences that work well for educational ads, explainers, and informational brand content. The emphasis is on clarity and narrative flow rather than visual effects.
Ideal Marketing Use Cases
Pictory is well suited for content marketers repurposing blogs or presentations, B2B brands creating feature-focused ads, and teams that value consistency and clarity in their messaging.
3. Runway
Runway is known for its creative approach to AI-generated video. While it’s widely used by creators, marketers also use it for visually striking ad campaigns and experimental brand content.
Adding Motion to Still Images
Runway allows users to animate images with AI-driven motion, creating more cinematic visuals. This can be effective for brand films, high-impact ad creatives, and concept-driven marketing campaigns.
When Runway Makes Sense
Runway works best when visual creativity is a priority and teams are open to experimentation. It’s often used for campaigns where standing out visually matters more than speed or volume.
4. Kaiber
Kaiber focuses on stylized video generation, turning images into dynamic visuals with a strong artistic feel. While popular with creators, it’s also used by brands for awareness-driven campaigns.
Visual Storytelling for Brand Campaigns
Kaiber adds motion, mood, and rhythm to static visuals, making it useful for lifestyle branding, music-driven ads, and social media teasers designed to capture attention quickly.
Best Use Scenarios
Kaiber is a good fit for brands looking to create visually distinctive content, campaigns centered around emotion rather than explanation, and discovery-focused social platforms.
5. DeepBrain AI
DeepBrain AI combines image inputs with structured video outputs that are often used in corporate and professional contexts. Its image to video capabilities also support marketing communication.
Structured Video Output
The platform is well suited for turning images into polished, professional videos used in corporate ads, internal marketing, and brand communications where clarity and tone are important.
Who It’s For
DeepBrain AI works best for enterprise teams, B2B marketing campaigns, and brands that prioritize consistency and professionalism in their video content.
6. Animoto
Animoto has been used by small businesses and marketers for years to quickly create videos from images. Its image-first approach makes it accessible for teams without editing experience.
Simple Image to Video Workflows
Animoto allows users to combine product photos or promotional visuals into short videos for ads, social media, and campaign promotions with minimal setup.
Suitable Use Cases
Animoto is ideal for startups, local businesses, and small marketing teams that need quick, functional video content without a steep learning curve.
Why AI Image to Video Tools Matter for Marketing
AI image to video tools are reshaping how marketing teams create content. Instead of relying solely on static images or large-scale video shoots, marketers can now generate motion-based assets using existing visuals.
These tools help reduce production time, lower costs, enable faster experimentation, and make it easier to scale video output across multiple platforms.
Choosing the Right Tool for Your Campaigns
When selecting an AI image to video tool, marketers should consider campaign goals, the balance between creativity and volume, and the skill level of the team using the platform.
Some tools prioritize speed and accessibility, while others focus on creative flexibility or structured output. Choosing the right one depends on whether the goal is performance-driven advertising, brand storytelling, or professional communication.
Final Thoughts
AI image to video tools have become an essential part of modern advertising and marketing strategies. They allow brands to unlock more value from existing images while meeting the growing demand for video content across digital platforms.
By choosing the right tool and aligning it with campaign objectives, marketers can create engaging video content faster, experiment more freely, and scale their efforts without increasing production complexity.
